:root{--bg:#0a0a0c;--bg2:#101014;--bg3:#16161a;--bg4:#1c1c22;--coral:#c97b63;--coral-glow:#c97b6326;--gold:#c9a84c;--gold-dim:#c9a84c1a;--teal:#4ecdc4;--red:#e74c3c;--green:#2ecc71;--text:#f0ece2;--text2:#a8a29e;--text3:#6b6560;--border:#c9a84c1f;--font-serif:"Cormorant Garamond", Georgia, serif;--font-sans:"DM Sans", -apple-system, sans-serif;--ease:cubic-bezier(.16, 1, .3, 1)}*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth}body{font-family:var(--font-sans);background:var(--bg);color:var(--text);-webkit-font-smoothing:antialiased;overflow-x:hidden}.progress-bar{background:linear-gradient(90deg, var(--coral), var(--gold));z-index:300;width:0%;height:3px;transition:width .1s;position:fixed;top:0;left:0}.essay-nav{z-index:200;-webkit-backdrop-filter:blur(20px)saturate(180%);backdrop-filter:blur(20px)saturate(180%);border-bottom:1px solid var(--border);background:#0a0a0cd9;justify-content:space-between;align-items:center;height:56px;padding:0 32px;display:flex;position:fixed;top:0;left:0;right:0}.nav-brand{color:var(--coral);letter-spacing:3px;text-transform:uppercase;font-size:.75rem;font-weight:700;text-decoration:none}.nav-links{gap:4px;display:flex}.nav-link{color:var(--text3);letter-spacing:1.5px;text-transform:uppercase;transition:all .3s var(--ease);border-radius:20px;padding:6px 14px;font-size:.7rem;text-decoration:none}.nav-link:hover{color:var(--text2)}.nav-link.active{color:var(--coral);background:var(--coral-glow)}.audio-toggle{color:var(--coral);cursor:pointer;letter-spacing:1px;text-transform:uppercase;font-size:.7rem;font-family:var(--font-sans);transition:all .3s var(--ease);background:#c97b631a;border:1px solid #c97b6333;border-radius:20px;align-items:center;gap:6px;padding:6px 14px;display:flex}.audio-toggle:hover{background:#c97b6333}.audio-toggle.playing{background:var(--coral);color:var(--bg)}.audio-toggle.playing svg{animation:1s infinite audioWave}@keyframes audioWave{0%,to{transform:scale(1)}50%{transform:scale(1.1)}}.menu-toggle{border:1px solid var(--border);cursor:pointer;width:36px;height:36px;color:var(--text2);transition:all .3s var(--ease);background:0 0;border-radius:8px;justify-content:center;align-items:center;display:none}.menu-toggle:hover{border-color:var(--coral);color:var(--coral)}.menu-toggle svg{pointer-events:none}.mobile-overlay{z-index:190;-webkit-backdrop-filter:blur(24px);backdrop-filter:blur(24px);opacity:0;pointer-events:none;transition:opacity .4s var(--ease);background:#0a0a0cf5;flex-direction:column;justify-content:center;align-items:center;gap:12px;display:flex;position:fixed;inset:0}.mobile-overlay.open{opacity:1;pointer-events:auto}.mobile-overlay .mobile-nav-link{color:var(--text2);letter-spacing:2px;text-transform:uppercase;font-size:1.2rem;font-family:var(--font-sans);transition:all .3s var(--ease);border-radius:12px;padding:14px 32px;text-decoration:none}.mobile-overlay .mobile-nav-link:hover,.mobile-overlay .mobile-nav-link.active{color:var(--coral);background:var(--coral-glow)}.mobile-overlay .mobile-close{color:var(--text3);cursor:pointer;background:0 0;border:none;padding:8px;font-size:1.8rem;transition:color .3s;position:absolute;top:16px;right:20px}.mobile-overlay .mobile-close:hover{color:var(--coral)}.hero-section{text-align:center;background:radial-gradient(ellipse at 50% 40%, var(--coral-glow) 0%, transparent 60%);flex-direction:column;justify-content:center;align-items:center;min-height:100vh;display:flex;position:relative;overflow:hidden}.hero-particles{pointer-events:none;position:absolute;inset:0}.hero-content{z-index:1;position:relative}.hero-eyebrow{letter-spacing:4px;text-transform:uppercase;color:var(--coral);opacity:0;margin-bottom:24px;font-size:.7rem;animation:1s .3s forwards fadeUp}.hero-title{font-family:var(--font-serif);opacity:0;margin-bottom:20px;font-size:clamp(3rem,9vw,6rem);font-weight:700;line-height:1.05;animation:1s .5s forwards fadeUp}.hero-title em{color:var(--coral);font-style:italic}.hero-sub{color:var(--text2);opacity:0;font-size:clamp(1rem,2vw,1.3rem);line-height:1.6;animation:1s .7s forwards fadeUp}.hero-author{opacity:0;margin-top:40px;animation:1s .9s forwards fadeUp}.author-name{color:var(--coral);font-size:.9rem;font-weight:600;display:block}.author-creds{color:var(--text3);margin-top:4px;font-size:.75rem;display:block}.scroll-hint{color:var(--text3);letter-spacing:4px;text-transform:uppercase;font-size:.65rem;animation:2s infinite pulse;position:absolute;bottom:40px}@keyframes pulse{0%,to{opacity:.3}50%{opacity:.8}}@keyframes fadeUp{0%{opacity:0;transform:translateY(24px)}to{opacity:1;transform:translateY(0)}}.hero-part2{background:radial-gradient(at 50% 40%,#e74c3c14 0%,#0000 60%)}.hero-part3{background:radial-gradient(at 50% 40%,#4ecdc414 0%,#0000 60%)}.hero-part2 .hero-title em{color:var(--red)}.hero-part3 .hero-title em{color:var(--teal)}.essay-section{justify-content:center;align-items:center;min-height:100vh;padding:100px 40px;display:flex;position:relative}.essay-section.dark{background:var(--bg2)}.essay-section .inner{width:100%;max-width:760px}.essay-prose{color:var(--text2);font-size:1.15rem;line-height:2}.essay-prose strong{color:var(--text);font-weight:600}.essay-prose em.hi{color:var(--coral);font-style:normal;font-weight:600}.essay-prose.center{text-align:center}.essay-prose .big{margin:8px 0;font-size:1.5rem;display:block}.essay-quote{font-family:var(--font-serif);text-align:center;font-size:clamp(1.5rem,3.5vw,2.5rem);font-style:italic;line-height:1.5}.essay-quote .attr{color:var(--coral);font-size:.85rem;font-style:normal;font-family:var(--font-sans);margin-top:16px;display:block}.essay-divider{text-align:center;padding:48px 0}.essay-divider span{background:linear-gradient(90deg, transparent, var(--coral), transparent);width:80px;height:1px;display:inline-block}.section-intro{font-family:var(--font-serif);text-align:center;color:var(--text);font-size:1.8rem;line-height:1.5}.section-heading{font-family:var(--font-serif);text-align:center;color:var(--text);margin-bottom:48px;font-size:2rem}.counter-section{text-align:center}.counter-num{font-family:var(--font-serif);color:var(--coral);font-size:clamp(5rem,12vw,10rem);font-weight:700;line-height:1}.counter-label{color:var(--text3);letter-spacing:3px;text-transform:uppercase;margin-top:8px;font-size:.85rem}.counter-context{color:var(--text2);margin-top:32px;font-size:1.1rem;line-height:1.7}.tax-card{background:var(--bg3);border:1px solid var(--border);transition:transform .3s var(--ease), border-color .3s;border-radius:16px;margin:24px 0;padding:40px;position:relative}.tax-card:hover{border-color:#c97b634d;transform:translateY(-4px)}.tax-number{font-family:var(--font-serif);color:#c97b6326;font-size:3rem;font-weight:700;position:absolute;top:16px;right:24px}.tax-card h3{font-family:var(--font-serif);color:var(--coral);margin-bottom:12px;font-size:1.5rem}.tax-card p{color:var(--text2);font-size:1rem;line-height:1.8}.tax-cost{border-top:1px solid var(--border);color:var(--coral);margin-top:16px;padding-top:16px;font-size:.9rem;font-weight:600}.paradox-label{letter-spacing:4px;text-transform:uppercase;color:var(--coral);margin-bottom:24px;font-size:.7rem}.comparison-grid{grid-template-columns:1fr auto 1fr;align-items:center;gap:24px;margin-bottom:40px;display:grid}.compare-card{background:var(--bg3);text-align:center;border:1px solid var(--border);border-radius:16px;padding:32px}.compare-card.paid{border-color:#e74c3c4d}.compare-card.organic{border-color:#2ecc714d}.compare-badge{letter-spacing:2px;text-transform:uppercase;color:var(--red);background:#e74c3c26;border-radius:12px;margin-bottom:16px;padding:4px 12px;font-size:.65rem;display:inline-block}.badge-organic{color:var(--green);background:#2ecc7126}.compare-card h3{font-family:var(--font-serif);color:var(--text);margin-bottom:20px;font-size:1.1rem;font-style:italic}.compare-stat{margin:20px 0 8px}.stat-num{font-family:var(--font-serif);font-size:4rem;font-weight:700}.paid .stat-num{color:var(--red)}.organic .stat-num{color:var(--green)}.stat-unit{color:var(--text3);letter-spacing:1px;text-transform:uppercase;font-size:.75rem;display:block}.compare-detail{color:var(--text3);font-size:.8rem}.compare-vs{font-family:var(--font-serif);color:var(--text3);font-size:1.5rem;font-style:italic}.compare-verdict{text-align:center;color:var(--text2);font-size:1.2rem}.audience-grid{grid-template-columns:1fr 1fr;gap:40px;display:grid}.audience-col{background:var(--bg3);border:1px solid var(--border);border-radius:16px;padding:32px}.audience-label{letter-spacing:3px;text-transform:uppercase;margin-bottom:20px;font-size:.7rem}.paid-label{color:var(--red)}.organic-label{color:var(--green)}.audience-list{list-style:none}.audience-list li{color:var(--text2);border-bottom:1px solid #ffffff0d;padding:8px 0;font-size:.95rem}.audience-verdict{margin-top:20px;font-size:.9rem;font-style:italic;line-height:1.5}.audience-verdict.bad{color:var(--red)}.audience-verdict.good{color:var(--green)}.build-card{background:var(--bg3);border:1px solid var(--border);transition:transform .3s var(--ease), border-color .3s;border-radius:16px;margin:24px 0;padding:40px}.build-card:hover{border-color:#4ecdc44d;transform:translateY(-4px)}.build-icon{margin-bottom:12px;font-size:2rem}.build-card h3{font-family:var(--font-serif);color:var(--teal);margin-bottom:12px;font-size:1.5rem}.build-card p{color:var(--text2);font-size:1rem;line-height:1.8}.transition-section{background:var(--bg3);text-align:center}.transition-text{font-family:var(--font-serif);color:var(--text);margin-bottom:32px;font-size:2rem;line-height:1.5}.next-part-btn{border:1px solid var(--coral);color:var(--coral);letter-spacing:1px;transition:all .3s var(--ease);background:0 0;border-radius:8px;padding:14px 36px;font-size:.9rem;font-weight:600;text-decoration:none;display:inline-block}.next-part-btn:hover{background:var(--coral);color:var(--bg);transform:translateY(-2px)}.final-section{text-align:center;background:radial-gradient(at 50% 40%,#4ecdc414 0%,#0000 60%)}.final-heading{font-family:var(--font-serif);color:var(--teal);margin-bottom:32px;font-size:clamp(2rem,5vw,3rem)}.final-cta-group{flex-wrap:wrap;justify-content:center;gap:16px;margin-top:48px;display:flex}.final-cta{background:var(--teal);color:var(--bg);transition:all .3s var(--ease);border-radius:8px;padding:16px 40px;font-size:1rem;font-weight:700;text-decoration:none;display:inline-block}.final-cta:hover{transform:translateY(-3px);box-shadow:0 12px 40px #4ecdc440}.final-cta.cta-alt{border:1px solid var(--teal);color:var(--teal);background:0 0}.final-cta.cta-alt:hover{background:var(--teal);color:var(--bg)}.data-table-wrap{border:1px solid var(--border);border-radius:12px;margin:32px 0;overflow-x:auto}.data-table{border-collapse:collapse;width:100%;font-size:.9rem}.data-table caption{text-align:left;font-family:var(--font-serif);color:var(--coral);background:var(--bg3);border-bottom:1px solid var(--border);padding:16px 20px 12px;font-size:1.1rem;font-weight:700}.data-table thead th{text-align:left;letter-spacing:2px;text-transform:uppercase;color:var(--text3);background:var(--bg4);border-bottom:1px solid var(--border);padding:12px 20px;font-size:.7rem;font-weight:600}.data-table tbody td{color:var(--text2);border-bottom:1px solid #ffffff0a;padding:12px 20px}.data-table tbody tr:hover{background:#c97b630a}.data-table tbody tr:last-child td{border-bottom:none}.data-table .stat-red{color:var(--red);font-weight:600}.citations-list{counter-reset:cite;color:var(--text2);padding-left:0;font-size:.85rem;line-height:2.2;list-style:none}.citations-list li{counter-increment:cite;border-bottom:1px solid #ffffff0a;margin-bottom:8px;padding-bottom:8px;padding-left:32px;position:relative}.citations-list li:before{content:counter(cite);font-family:var(--font-serif);color:var(--coral);opacity:.6;text-align:right;width:24px;font-size:.75rem;font-weight:700;position:absolute;top:0;left:0}.citations-list li:last-child{border-bottom:none}.essay-footer{text-align:center;border-top:1px solid var(--border);padding:48px}.essay-footer p{color:var(--text3);font-size:.8rem}.footer-sub{margin-top:4px;font-style:italic}.fade-in{opacity:0;transition:opacity .9s var(--ease), transform .9s var(--ease);transform:translateY(40px)}.fade-in.visible{opacity:1;transform:translateY(0)}@media (width<=768px){.essay-section{min-height:auto;padding:80px 20px}.essay-nav{padding:0 16px}.nav-links{display:none}.menu-toggle{display:flex}.comparison-grid{grid-template-columns:1fr}.compare-vs{display:none}.audience-grid{grid-template-columns:1fr}.hero-section{min-height:90vh}.tax-card,.build-card{padding:28px 20px}.counter-num{font-size:clamp(4rem,10vw,8rem)}}